LeadSquared Integration

    LeadSquared + Voice AI

    AI voice calls triggered from LeadSquared Automation. Outcomes, transcripts, dispositions auto-logged to Lead Activities — Hindi-Hinglish, RBI / IRDAI / DPDP-aligned by default.

    Production deployments live across NBFC lending, BFSI, edtech (College Vidya, Rungta Colleges) and insurance.

    3 High-ROI LeadSquared + Voice AI Use Cases

    Triggered by LeadSquared Automation rules and Smart Views. Outcomes sync back as Activities and custom field updates.

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    BFSI / NBFC Lead Qualification

    Inbound BFSI enquiry on LeadSquared → AI calls in 5–15 min → BANT + eligibility score → senior counsellor hand-off with full pre-call brief. 3–5× lead-to-disbursal lift.

    3–5× disbursal conversion
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    EdTech Demo Booking

    Student / parent form fill → AI qualifies in Hindi-Hinglish → demo auto-booked into AE calendar → reminder calls T-24h, T-2h. Time-to-demo-booked drops from 6 hrs to 15 min.

    15-min demo booking
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    Soft-Bucket EMI Reminders

    LeadSquared cadence fires AI reminder call. RBI FPC-compliant script. Payment commitment captured, UPI link fires via WhatsApp. 25–35% collection improvement.

    25–35% better collections

    LeadSquared ↔ Caller Digital Field Mapping

    LeadSquared Lead fields flow into AI scripts; AI call outcomes flow back as Activities and custom field updates.

    LeadSquared Field
    Caller Digital Field
    LeadSquared: First Name
    AI Script: {customer_name}
    LeadSquared: Product / Course
    AI Script: {product}
    LeadSquared: City / State
    Caller Digital: language_route
    LeadSquared: EMI Amount Field
    AI Script: {loan_amount}
    AI Call: Disposition
    LeadSquared Activity: Call_Outcome
    AI Call: Transcript URL
    LeadSquared Activity: Notes
    AI Call: AI Counsellor Summary
    LeadSquared Custom Field: AI_Summary
    AI Call: Next Action
    LeadSquared Task: Follow_Up

    LeadSquared Voice AI Integration — FAQs

    Caller Digital integrates with LeadSquared via Automation triggers, Smart Views and the LeadSquared API. When a Lead meets a trigger condition (form submission, stage change, scheduled cadence), LeadSquared fires a webhook to Caller Digital. The AI agent calls the lead in their preferred language, captures structured data, books actions (demo, callback, payment), and writes back the full call payload — transcript, disposition, custom field updates — as a Lead Activity, visible inside LeadSquared without leaving the platform.

    Four highest-ROI workflows on LeadSquared in 2026: (1) BFSI / NBFC lead qualification — inbound enquiry → AI call in 5–15 min → BANT capture + product-eligibility scoring → senior counsellor hand-off. (2) EdTech demo booking — form fill → AI qualifies in Hindi-Hinglish → demo auto-booked into AE calendar. (3) Soft-bucket EMI reminders — RBI FPC-compliant scripts → payment commitment capture → UPI link via WhatsApp. (4) KYC follow-up after partial application — DPDP-compliant consent capture, document upload routing.

    Yes. Caller Digital fires on three LeadSquared event types: (a) Automation rule actions (HTTP webhook step) — most common trigger. (b) Smart View criteria — leads matching a Smart View can be queued for AI calling in batch. (c) Direct API push from your own application via LeadSquared API. All three patterns are supported with no LeadSquared customisation beyond standard product capabilities.

    A native Activity entry on the Lead (call type, duration, recording URL, transcript URL, conversation URL). Custom field updates for AI-captured data — BANT score, course preference, product interest, EMI amount confirmed, callback time, AI Counsellor Summary (180–200 chars). Lead Stage progression with reason code. Lead Engagement Score updated based on call outcome. Next-step Task assigned to the right counsellor / sales rep with full context.

    Yes. Caller Digital enforces compliance at the platform level for BFSI flows on LeadSquared: RBI Fair Practices Code script enforcement (no aggressive sales, no rate commitments, instant DND honour, 8 AM – 7 PM dial window), IRDAI master-circular alignment for insurance renewal calls, DPDP Act 2023 consent capture during the call with consent stored as a LeadSquared custom field. These are critical for Indian NBFC, insurance and lending deployments where compliance is audited.

    3–5 business days for standard setup. Day 1: LeadSquared API access key, Caller Digital webhook URL configuration. Day 2: custom field creation in LeadSquared for AI write-back (disposition, AI summary, BANT score, etc.). Day 3: LeadSquared Automation rule build — trigger condition, HTTP webhook to Caller Digital, downstream task creation. Day 4: Caller Digital AI script + language routing. Day 5: pilot calls on 50 real leads and QA sign-off.

    Yes. The Caller Digital agent fetches AE calendar availability during the call (via your calendar provider integration — LeadSquared, Calendly, Google Calendar), proposes 2–3 slots in the prospect's timezone, confirms the booking with a calendar invite while still on the call, creates a Task in LeadSquared assigned to the right AE owner, and updates the Lead Stage to 'Demo Scheduled'. The AE sees the booking, transcript and AI summary inside LeadSquared.

    Connect LeadSquared to Voice AI — BFSI / EdTech / NBFC Live in 5 Days

    Book a setup call — we'll map your LeadSquared custom fields, build your first AI workflow and run pilot calls in Hindi-Hinglish within a week. Production deployments live across NBFC lending, edtech and insurance.

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